Passholder Photo Pass

You must purchase the Photo Pass online. You can do so here

Yes, once you have purchased your Pass, you will receive an activation e-mail. Simply click the link for each attraction to log into your imagic account. Please note that once you log in using this link, your imagic account will be linked to your login details and cannot be transferred.

• Alton Towers Resort 
• Chessington World of Adventures Resort
• Madame Tussauds London
• SEA LIFE London Aquarium
• Shrek’s Adventure! London
• The LEGOLAND Windsor Resort
• The London Dungeon
• The London Eye
• Thorpe Park

• Please note some seasonal & local events are excluded from the Passholder Photo Pass, including Santa’s Grotto experiences. Please see local attractions for details.
• The Passholder Photo Pass powered by imagic holder must appear in the content they wish to claim.
• You must be over 16 to use this service.
• It is important that you read and understand the Privacy Policy before using our service. Please see our privacy policy
• All monetary transactions conducted outside of the attraction are through a third party, any billing or banking problems please contact your bank or credit card provider. Once purchased, any concerns regarding the Passholder Photo Pass powered by imagic content themselves, please fill in a Contact Us form.
• It is the Passholder Photo Pass powered by imagic holders responsibility to download their associated content within 45 days of the picture being taken. Any content not redeemed within this timeframe will not be available to view and download as per PomVom’s privacy policy and data retention policy.
• Access to Passholder Photo Pass powered by imagic is only valid on the specified date(s) and location highlighted in your confirmation e-mail.
• Ride and photography locations are subject to change and may not be operational every day. No compensation is available should you not be able to claim content at a specific location.
• Once content has been purchased and the watermark removed, no refund will be given.
• Photo quality can be affected by environmental and technical factors. Pomvom accepts no liability where this is the case.
• If Passholder Photo Pass powered by imagic is used by someone other than the holder, it may be cancelled without compensation. If we detect that an account has been used without the consent of the account owner, we reserve the right to remove the account without compensation.
• Compromising or inappropriate images, such as (but not limited to) nudity, offensive gestures or actions, or other content that could be deemed offensive, will not be issued. This decision will be made by the staff at the photo retail counter and this decision is final.
• Content incorrectly added to your gallery must be deleted using the menu above your content in the album gallery.
• Printed photos can be purchased from site at the photo retail counter only. 
• Attempts to subvert, manipulate, probe or otherwise interfere the digital operations of our service will result in suspension of involved accounts, up to and including legal intervention.  
• Unauthorised access or attempts to gain access, such as to our public API, or other physical or digital assets will result in blocking, suspension and other actions as deemed necessary.
• You will not attempt to decompile, reverse engineer, or otherwise manipulate any part of our digital or physical estate.
• Our services are hosted on Google cloud web services, by using our service you are agreeing to their terms and conditions also Google Terms and Conditions.
• We are not responsible for Google Cloud Services, we cannot and will not bear responsibility for any outages or data loss caused by these services.  
• You agree to remain within the boundaries of established use of our platforms, attempting to exploit our systems will result in deletions of account and associated photography,  
• Pomvom do not tolerate abuse. Any evidence of abuse will be forwarded to the appropriate authority for investigation.
• Account or user accounts are tied to your mobile phone number or email depending on the location. We will not ask for a password or other traditional user account details. We will send authorisation codes to the phone number or email that you provide. You are responsible for ensuring provision of the correct details at time of login and you are unable to transfer your account to an alternative device.