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New Passes Unlock EPIC attractions from just £99
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Renewals Get your Exclusive Renewal Discounts Here
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Passholder Prebook Hub Book Your Attraction Visits Here
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Events Find out about the latest events at our attractions
Our Attractions
A Merlin Annual Pass is your passport to Britain's biggest and best days out. Your Pass includes awesome attractions including Alton Towers Resort, LEGOLAND® Windsor Resort, SEA LIFE centres, The London Eye and much more!
Exclusive Perks & Discounts
A Merlin Annual Pass unlocks a world of awesome discounts and offers across our attractions and selected partners!
Merlin Holiday Club
Turn your epic adventure at one of our Resorts into a short break and save up to 20%!
Give the most magical gift!
Looking for the most EPIC gift? Purchase a Merlin Annual Pass and gift access to awesome adventures at the UK's top attractions from just £99!
What is a Merlin Annual Pass?
A Merlin Annual Pass is the ultimate passport that unlocks EPIC togetherness at the UK’s BIGGEST & best attractions!
Get access to Britain’s most thrilling and awesome experiences, plus exclusive discounts and perks.
Please note: pre-booking is required to visit any of our attractions with your Merlin Annual Pass
Our Attractions
From aquariums to theme parks, dungeons to historic buildings, we have a huge variety of attractions for the whole family to enjoy.
Please note some of our attractions operate seasonally and day to day opening times do vary per attraction. Please check the attraction website for further details
Just Some Of Our Magical Attractions
We’ve had Merlin Annual Passes for many years now. It’s a great excuse to get out of the house and spend some quality family time and the kids LOVE the rides Merlin has to offer. There’s such a variety of attractions to keep us all entertained. This year we’ve managed a trip to the Blackpool and London attractions, as well as many theme parks. We love our Merlin Annual Passes and couldn’t imagine entertaining the kids without them!